What’s on the web? (18 March 2009) March 18, 2009

• Web Science: Studying the Internet to Protect Our Future (Scientific American): Studying the Web will reveal better ways to exploit information, prevent identity theft, revolutionize industry, and manage our ever-growing online lives

• Science Blogging: The Future of Science Communication & Why You Should be a Part of it (Biochemical Soul)

• Pills, Marketing and Web 2.0 (Med 2.0)

• HOW TO: Use Social Media for Better Health

• Take Two Aspirin And Tweet Me In The Morning: How Twitter, Facebook, And Other Social Media Are Reshaping Health Care

If you want a glimpse of what health care could look like a few years from now, consider “Hello Health,” the Brooklyn-based primary care practice that is fast becoming an emblem of modern medicine. A paperless, concierge practice that eschews the limitations of insurance-based medicine, Hello Health is popular and successful, largely because of the powerful and cost-effective communication tools it employs: Web-based social media. Indeed, across the health care industry, from large hospital networks to patient support groups, new media tools like weblogs, instant messaging platforms, video chat, and social networks are reengineering the way doctors and patients interact.

• Image about the branches of science on Plos Journal

• The most interesting Pubmed articles about social media research (Emerging Technologies Librarian)