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From Google+ to E-mails for Doctors and Wikipedia June 30, 2011

Posted by Dr. Bertalan Meskó in Health 2.0, Medicine, Medicine 2.0, Video, Web 2.0, Wikipedia.
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What should doctors know about about Google+?  Obviously, this is Google’s last, best attempt to combat Facebook’s dominance.  It features the Google+ Stream, which is similar to a Facebook news feed, which in itself is similar to a Twitter feed.

In this article I would like to propose what could be a simple transparent stepping stone for pharma in gaining more influence over one of the most powerful sources of information on the internet.

Doctors risk a heavy fine and GMC censure if they fail to protect patients’ personal information when sending emails.

  • Blitter is a clinical search engine with content highlighted by clinicians who blog or tweet.

Blue Chip Patient Recruitment, a division of global, full-service marketing agency Blue Chip Marketing Worldwide, has authored a white paper advising patient recruitment specialists on how to effectively implement social media into their recruitment strategies.

Our perceptions and regulations regarding professional behaviour must evolve to encompass these new forms of media. Recent studies, legal cases and media reports highlight how the inappropriate use of these media can harm patients and the medical practitioners involved.

 

Natalie Portman published a paper June 29, 2011

Posted by Dr. Bertalan Meskó in science.
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Did you know that Natalie Portman (under the name, Natalie Hershlag) published a paper in a scientific journal in 2002 while being at Harvard?

Frontal lobe activation during object permanence: data from near-infrared spectroscopy.

The ability to create and hold a mental schema of an object is one of the milestones in cognitive development. Developmental scientists have named the behavioral manifestation of this competence object permanence. Convergent evidence indicates that frontal lobe maturation plays a critical role in the display of object permanence, but methodological and ethical constrains have made it difficult to collect neurophysiological evidence from awake, behaving infants. Near-infrared spectroscopy provides a noninvasive assessment of changes in oxy- and deoxyhemoglobin and total hemoglobin concentration within a prescribed region. The evidence described in this report reveals that the emergence of object permanence is related to an increase in hemoglobin concentration in frontal cortex.

Doctors 2.0 and You: Event of the year June 29, 2011

Posted by Dr. Bertalan Meskó in Conference, Web 2.0.
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I attended and spoke at the recent Doctors 2.0 and You conference in Paris organized by the French e-health guru, Denise Silber. I made new contacts, got great opportunities for collaboration on Webicina.com and enjoyed plenty of talks. Here are a few pictures:

Cité Universitaire de Paris, the venue

Palais de Bercy, where the opening ceremony took place

With an old friend of mine, Lucien Engelen from Nijmegen

John Mack did a workshop on social media policies for pharma

Denise Silber on the stage

Myself on stage

Google Health: It’s Over June 27, 2011

Posted by Dr. Bertalan Meskó in eHealth, Electronic Medical Records, Google, Health, Health 2.0, Medicine, Medicine 2.0, Web 2.0.
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I guess you’ve heard the news:

Google is giving up on its vision of helping people live healthier lives with online personal health records.

When Google Health was introduced in 2008, Marissa Mayer, a Google executive, said it would be a “large ongoing initiative” that the company hoped would attract millions of regular users.

But Google Health never really caught on.

Well, I know it’s easy to say now, but I wasn’t that surprised. After the first steps, and after years of hard work, Google Health failed to make a real impact on healthcare. When I read the news, an old blog entry of mine came to my mind:

Expecting Google Health to change healthcare is something like expecting Wikipedia to substitute all encyclopaedias in the world…

Some great pieces on this issue:

 

 

Everything about Pubmed June 27, 2011

Posted by Dr. Bertalan Meskó in pubmed, Slideshow, Web 2.0.
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Dean Giustini just published a great slideshow about all the things related to Pubmed, the biomedical search engine. If you have ever had any questions about the service, this slideshow will answer them all.

Social Media Disasters & What We Can Learn From Them June 27, 2011

Posted by Dr. Bertalan Meskó in Slideshow, Web 2.0.
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Here is a fantastic slideshow about disasters in social media and what we and companies should learn from them.

Social Media Revolution 2011 Video June 24, 2011

Posted by Dr. Bertalan Meskó in Statistics, Video, Web 2.0.
2 comments

The new video featuring interesting pieces of information about the ongoing social media revolution is out:

Customer relationship management and social media June 23, 2011

Posted by Dr. Bertalan Meskó in Slideshow, Web 2.0.
1 comment so far

A great slideshow from Sergio Legrant:

Being a co-author of a medical textbook: Medical Communication June 22, 2011

Posted by Dr. Bertalan Meskó in About me, Medical education, Medicine, Medicine 2.0.
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I had the honour to write a chapter for a new medical textbook focusing on Medical Communication. My chapter is about medical communication, online tools, telemedicine, using e-mails between patients and doctors, virtual worlds, mobile applications and more.

The textbook is available in English and German and will be used at medical universities.

Cancer patient threatened by hospital June 21, 2011

Posted by Dr. Bertalan Meskó in Cancer, Web 2.0.
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I’ve recently come across a really controversial story about a cancer patient who blogged and complained about his hospital treatment and has been threatened with legal action by an NHS trust.

Daniel Sencier was worried about delays at Carlisle’s Cumberland Infirmary and had surgery at another hospital. He complained to North Cumbria University Hospital Trust and it came up with an action plan to improve care.

But Mr Sencier, 59, of Penrith, then received a letter threatening legal action. The trust declined to comment.

Mr Sencier, a photography student, had expected an apology but then received a letter saying the trust would consider legal action if his blog contained “unsubstantiated criticism”.

 

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