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Social Media Guidance for Pharma: Developments

Long story short:

  1. Pharma and medical professionals had been waiting for the FDA to come up with a social media-related guidance. They did not.
  2. We collaboratively created an open access social media guide for and about pharma.
  3. Submitted it to the FDA and the European Medicines Agency (this agency later confirmed to me they do not work on a social media guide).
  4. The FDA came up with a guidance in which partially dealing with social media.

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