Social Media Promises and Pitfalls for Doctors: Interviews
Albert Einstein College of Medicine has recently invited two great experts of the medical aspects of social media to help them how to deal with the growing importance of social networks in healthcare.
Kent Bottles, who I really admire, said that:
He explained with delight how he used crowdsourcing to prepare his Einstein presentation—sending out an “SOS” to his 6,000+ highly informed Twitter followers. Within hours he had more than 30 replies with advice, resources and guidance. All this from a man who is a seasoned social media pro. His takeaway: no matter how bright you are, you’re always better informed by reaching out for help.
Dr. Chretien had a very important line as well:
While still a vocal advocate of social media, she highlighted her published research, which shows that social media have gotten and can get doctors and doctors-in-training in trouble if they violate their institutions’ guidelines or HIPAA laws, or even fail to show common sense.
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