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Posts from the ‘Medicine 2.0 Course’ Category

Social Media in Medicine course: Medical blogging

The 2nd week fo the world’s first university course focusing on medicine and social media focused on medical blogging. Here are the links and definitions I mentioned.

In the second slideshow, I described how to start a new blog step-by-step.

  • You need to answer 3 questions first before starting a blog:
  • What kind of blogger will I be? (there are 7 types)
  • Where should I blog?,,, etc.
  • How should I blog?
  • My “3 blogging rule” described what you need to become a good blogger: commitment, consistency and openness
  • Shared many examples about how to build a successful medical blog.

Take-home message:

A medical blog can be a perfect channel to make new contacts, find new opportunities and share your ideas with the world.

The 2 slideshows are described in details on’s e-guide:

See you next week when we will talk about Twitter in Medicine and also how to keep yourself up-to-date with RSS.

Internet in Medicine Course Week 1: Web 2.0 and Medicine

The new semester of the world’s first university accredited course focusing on medicine and social media just launched with 130 registered students. Here are the core points of my presentations as well as useful videos and links. In the first week’s lecture, the aim was to give a detailed introduction of web 2.0/social media and to highlight potential applications and solutions in medicine and healthcare through a slideshow.

  • This is still the first and only university accredited course about web 2.0 and medicine for medical, dentistry, pharmacy and public health students.
  • Results from last semester’s surveys which will soon be published in a medical journal.
  • Highlighting the blog of the course and the Facebook page as well where we can interact.
  • Positive examples of web 2.0 such as the story of Dave Carroll or the Friendfeed story and:
  • Social media statistics
  • Dangers: E-patients – google patients; privacy on social networking sites; mistakes in doctor-patient communication
  • Potential solutions:;, evidence-based medicine in social media (JMIR)
  • I described what web 2.0 or social media means.
  • As first examples, I talked about Jay Parkinson and Tamás Horváth.
  • The core points of the lectures of the next 9 weeks (blogging, Twitter, RSS, Wikipedia, social networking, e-patients, Second Life, practicing online, collaboration, podcasts, new media, education 2.0, Google, semantic search, future of web 2.0)
  • Future: semantic web, mobilhealth, wireless apps, e-patients (Quantified Self), personalization, geotagging and rational web usage
  • The rest of the slideshow was based on what I have recently presented in The Netherlands.

Next week’s topic: Google story and medical search engines

Internet in Medicine University Course: A New Semester

It’s a real pleasure to announce that the new semester of my Internet in Medicine course which I will present at the Stanford Summit 2011 will be launched this Thursday with 140 registered students. In the first week’s lecture, the aim is to give a detailed introduction to web 2.0/social media and to highlight potential applications and solutions in medicine and healthcare through a slideshow.

This semester is in English and I plan to come up with assessments/tasks as well for the students, of course, through social media.

  • Time: 3rd of March, 17:00
  • Location: Lecture Hall of the Department of Pathology, University of Debrecen

The materials and some of the slideshows will be posted on throughout the whole semester.

Read more about last semesters’ lectures

Stanford Summit 2011!

I was honoured to be invited to speak at the upcoming Stanford Summit about the university course I launched in Debrecen in 2008 that helps medical, dentistry, pharmacy and public health students become web-savvy regarding social media, digital technologies and e-patient connections.

The Stanford Summit @ Medicine 2.0 is a special one-day event that will occur on September 16, 2011, on the eve of the Fourth World Congress on Social Media and Web 2.0 in Health, Medicine and Biomedical Science. It is designed to complement, yet be distinctly different from the two-day academically-focused Medicine 2.0 conference.

I guess you can spot a few names among the confirmed speakers.

Internet in Medicine University Course: Semester is over

I believe that this is still the first and only university accredited course in the world that focuses on social media and medicine for medical, dentistry, pharmacy and public health students. This semester is just over after 10 weeks, 20 slideshows and hundreds of questions from the students. They also filled in surveys before and after the course. I plan to publish the results in a peer-reviewed journal early next year.

Thank you for the participation and the comments, questions, I hope you (both in the course and through the blog) enjoyed the lectures. See you next February when the new semester will be launched.

The last week was dedicated to the future of web, semantic search and the survey results:

First part of the slideshow: Life after web 2.0

Take-home message: The story is just about to begin…

Second part of the slideshow: Summary of the last 10 weeks

  • 10 weeks – 20 slideshows
  • 2 slideshows each week
  • 2 major questions in each slideshow
  • Examples for all the tools and sites we have talked about. Many many examples.
  • This is the first university credit course of its kind in the world.

Take-home message: I hope I could help you on your way towards web 2.0…

Lectures this semester:

Internet in Medicine University Course: Google Story and Medical Search Engines

The 9th week of the world’s first university accredited course focusing on medicine and social media was dedicated to the Google story and medical search engines.

First slideshow: The Google phenomenon

  • Also some of the dead ones: Google Lively and Knol
  • Google Demo Slam:
  • Talking about 23andme and how our genomic profiles will affect the future of healthcare

Take-home message: Google can make our lives easier. The question is how close we should let it come to us.

Second slideshow: Medical Search Engines

  • How to search on the web (Google tricks)

Take-home message: Search like a professional and help your patients search properly online.

Lectures this semester:

Internet in Medicine University Course: New Media in Medicine and Education 2.0

The 8th week of the world’s first university accredited course focusing on medicine and social media was dedicated to New Media in Medicine and Education 2.0. Many thanks to Doctor Anonymous who sent  a personal message to my students (see the video below)!

First slideshow: New Media in Medicine

  • Lifehacks about how to be efficient online


Take-home message: Make your online work as efficient, productive and time-saving as possible.

Second slideshow: Education 2.0

  • What we have to face: lack of inspiration (educators) and lack of motivation (students)
  • But we can find motivation and inspiration online
  • e.g. Ted Talks – Ken Robinson
  • Why? We’re changing (students, even children use different communication channels) – Vision of students;
  • We’re digital natives, Generation Z.
  • Many examples, statistics about the problems with education
  • “If you want to teach me, you first have to reach me”

Take-home message: The web is full of educational resources. Use them wisely.

Lectures this semester:

Internet in Medicine University Course: Social Media in Healthcare

The 7th week of my Internet in Medicine university course was dedicated to healthcare in social media and also collaboration online.

First slideshow: Healthcare in social media

  • What is social media, web 2.0 and the difference between them
  • Focusing on 3 topics:
  • 1) hospitals in social media

Lee Aase’s slideshow about Mayo Clinic

  • 2) doctors promoting practices via social media
  • Describing Hello Health
  • Why doctors can organize their practices properly?
  • Homepage = reputation
  • 3) science 2.0
  • problems with impact factors and presenting article level metrics

Take-home message: Doctors, hospitals and scientists use social media for different purposes. Find your strategy and the proper tools.

Second slideshow: Collaboration Online

  • Collaboration so far: mails, e-mails, back and forth, etc.
  • Now: (how to edit, open, save, publish, etc)
  • What kind of offline tools we have to substitute online?
  • Table = wiki
  • White board = Twitter
  • Notes = Google Docs
  • Talk = Skype
  • And many more: Google Groups, blogs, Friedfeed rooms,,…
  • Sharing examples: writing manuscripts with Google Docs; finding collaborators on, etc.

Take-home message: There are no boundaries of collaboration any more.

Internet in Medicine University Course: Virtual Reality in Medicine

The 6th week of the world’s first university accredited course focusing on medicine and social media was dedicated to virtual reality in medicine.

First slideshow:

A shorter version of the original slideshow with my own narration:

  • More than 20 million users, 30,000,000 online hours
  • What does SL mean for people?
  • It used to mean gambling (but not now)
  • Game? work? (The number of Second Life residents generating more than $5,000 in monthly income has more than quadrupled to 116 in the past year, according to San Francisco’s Linden Lab, owner of Second Life.); place?; tool?; entertainment?; sport?; opportunity?; appearance?
  • Technological barriers: register, download, install, open, log in
  • You can fly, walk, teleport, buy, sell, build.
  • Communication (chat, IM, e-mail, voice)
  • advantages (3D, media content, fast communication – SL fitness)
  • disadvantages (reliability, serious hardware requirement)
  • why do we need a SL?



Take-home message: great opportunities for patients and medical professionals as well.

Second slideshow:

Take-home message: Second Life provides useful tools to organize meetings, educate and learn without borders.

Free e-guide about medicine and virtual worlds on Webicina.

Internet in Medicine University Course: E-patients and Medical Communities

The 5th week of the Internet in Medicine university accredited course was focusing on e-patients and medical communities.

First slideshow: The world of e-patients

  • Who is a good patient? (referring to I am a good patient, believe it or not; Alejandro R Jadad, Carlos A Rizo, Murray W Enkin; BMJ  2003;326:1293-1295 (14 June), doi:10.1136/bmj.326.7402.1293 )
  • Types of patients: the powerful other; external controller, internal controller or google patient or brainsucker or googlers
  • An e-patient is equipped, enabled, empowered, engaged, equal and expert.
  • Examples (several stories) including, Jen, Kerri and many more
  • What do e-patients use? Websites (Web MD), blogs (,; Second Life (Healthinfo Island), services ( or
  • Community sites:
  • Featuring the research they’re doing
  • real-time chat
  • biggest diabetic community
  • What to do with medical charts and papers? Introduction to the world of personal health records (Google Health, Microsoft Healthvault).
  • How does a community work? I posted a message on Twitter, Kerri replied to it and made a video message for the students.

Many thanks to e-Patient Dave deBronkart who also had his voice heard:

Other videos from e-patients:

  • Statistics about how patients use the web (source is Pew Internet Project Survey)
  • How to help e-patients as doctors (don’t use jargons, be patient, show credible sites focusing on medically reliable information)
  • How to judge the quality of a medical website, step-by-step. Using Webicina, HONcode, HBCE.

Take-home message:

Physicians of the 21st century must be qualified to meet the expectations of e-patients. They’re the new generation of patients.

Second slideshow: Doctors in social media

  • What is social media?
  • Traditional vs social media (pros and cons)
  • I have an opinion and post it online, but others have their own opinions as well
  • It becomes hard to find information and we need places/sites where information is collected and selected by other experts and collegues.
  • How to find a collegue or get answer for a medical question? By using telephone, Google or Facebook? Certainly not…
  • We need medical community sites
  • Examples:,, Nature Network and many more.
  • Microblogging (Twitter and Friendfeed)
  • Advantages of medical communities, disadvantages
  • Privacy issues: can you communicate with patients online?
  • Facebook stats and optimal privacy settings for doctors in Facebook

Take-home message:

Without properly designed strategy, don’t even think about using social media in your practice.

Lectures this semester:


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