Actually, a lot of people can watch you. It’s quite a popular misbelief that you can hide online because you obviously cannot. Here is an excerpt of a recent TIME article:
A new survey of medical-school deans finds that unprofessional conduct on blogs and social-networking sites is common among medical students. Although med students fully understand patient-confidentiality laws and are indoctrinated in the high ethical standards to which their white-coated profession is held, many of them still use Facebook, YouTube, Twitter, Flickr and other sites to depict and discuss lewd behavior and sexual misconduct, make discriminatory statements and discuss patient cases in violation of confidentiality laws, according to the survey, which was published this week in the Journal of the American Medical Association. Of the 80 medical-school deans questioned, 60% reported incidents involving unprofessional postings and 13% admitted to incidents that violated patient privacy. Some offenses led to expulsion from school.
Paulo Nuin shared this interesting link today on his Friendfeed account. I’m not sure Personas works perfectly, but shows some useful things about what people can find when they do a search for your name online. You insert your name, then let it visualize everything. In details:
Enter your name, and Personas scours the web for information and attempts to characterize the person – to fit them to a predetermined set of categories that an algorithmic process created from a massive corpus of data. The computational process is visualized with each stage of the analysis, finally resulting in the presentation of a seemingly authoritative personal profile.
It turned out my keywords are online, education and medical. Seems to be pretty accurate.
There is not a big difference, even if a lot of people think there is. I’ve written many posts about online image building and reputation management but here is a practical example why everyone should be more cautious about what they say online (just like they’re cautious about what they say offline).
Somebody posted a message about her job on Facebook. But the boss was also there…
One of my favourite topics here on Scienceroll.com and in my slideshows is how to build a proper online reputation. I’ve written a few posts about it:
I thought these are good reviews focusing on an important issue. Then today, I found an excellent and totally comprehensive resource about online reputation management. If you want to have an online image, this is a MUST-READ:
Building an online reputation/profile/image is crucial for professionals and for students as well. When I talk about online reputation, the example I always mention first is LinkedIn, the best professional network globally. Now LinkedIn launched a ’09 Grad Guide:
Your LinkedIn profile is your connection to over 35 million professionals in the business world. Use it to show the world who you are. To help the world find you. This network will not just help you find a job, but GET a job.
I’ve already covered the topic:
My fellow blogger friend, Keith Kaplan at Digital Pathology Blog had a great post about the new blog of Mayo Clinic.
Now Mayo Clinic recently announced the launch of its culture blog, Sharing Mayo Clinic, which provides an online site for patients and employees to share their stories about what makes Mayo Clinic unique.
There are some participation guidelines for people who wish to share content as well as instructions for employees that I think are applicable for any blogger who works for a corporation.
So Keith listed some reasons why Mayo Clinic is an online example:
Hospitals, clinics must have a properly designed and managed online reputation. And in order to build one, hospitals need to embrace the tools and opportunities web 2.0 can provide.
Do you think they are open to this?
The list created by Ed Bennett may help you answer the question: Hospital Social Network List
Early adopters of web 2.0 have many websites and accounts so it becomes harder and harder to follow all of these forms of online presence. MeeID may help us by creating one ID that contains all the information about us.
MeeID is the one website that you give to others. We simplify your digital life.
I’ve already created my online ID. Will you create yours?
Follow them on Twitter.
The Independent Urologist just came up with some great tips about how to protect your online reputation. I thought I should add my suggestions to the useful list:
Be patient. I had 15 readers a day in December, 2006. Now I have 1-1500 visitors a day. It takes time and effort (I wrote almost 1000 posts in 2 years).
- Have your own website, even if you are part of a group.
Create a LinkedIn profile and manage your blog properly (e.g. construct a nice about me page).
- Link your blog and website.
Google loves self-linkage… Build your page rank professionally.
- Publish articles, such as review articles, in medical journals and periodicals.
Summerize your ideas in Google Docs and collect your favourite links on Del.icio.us so it will be much easier to write a proper review later on a specific subject.
- Post comments on other peoples blogs and allow them to post on yours.
Be fair and open to new ideas. Join respected groups like the DNA Network or contribute to blog carnivals.
- Get your name in the media via interviews (see blogging and blogging often).
See my Behind The Scenes of Medical Bloggers series. Publish your slideshows and ideas so people will certainly find you.
- Google yourself on a regular basis.
Or use Google Alert to receive automated alerts about who and why mentions your name on the web.
- Contact content providers that allow subscribers to post malicious writings about you and request that that they remove the comments.
- Have a lawyer contact the content services or the offenders themselves with threats of litigation.
Get a HONcode (Health on the Net Foundation) accreditation.
- Seek help from online reputation management experts (yes they exist).
Contact the members of the Healthcare Blogger Code of Ethics group or check the service of Webicina.com out.
And here is a slideshow I presented at the Medicine 2.0 Congress about building an online reputation.
It was the second slideshow I gave yesterday at the Medicine 2.0 Congress.
Many thanks to BioImagene for their help and sponsorship!
BioImagene is a leading provider of total imaging solutions for pathologists, researchers and drug developers in clinical diagnostics and life sciences. Our mission is to bring affordable digital pathology to every pathologist in every laboratory worldwide. Our systems automate pathology workflows for acquisition, analysis, management, archival, reporting and sharing of tissue images. Our solutions can significantly boost productivity, ensure accuracy and reduce bottlenecks in all aspects of lifescience workflows.
Update: You can find some of the slideshows here.